How you can get your story told
Getting into the news is a skill you need to learn like any other.
This workshop will teach you the fundamentals of a successful press outreach campaign, the hard skills of mastering "core messaging" for your own or your company's brand, and how it all folds into your overall marketing and communication strategy.
1. Overview of the changing media landscape and what it means for you
2. Convert your background and skills (or your company's mission and progress) into a cohesive narrative and messaging points
3. Build a successful press outreach machine as part of your marketing and communications strategy
A concise workshop designed to up-skill you within a hour and a half. There will group exercises, feedback sessions and case studies carefully curated for the experience.
Yuliya started her career on the Obama 2012 campaign and has worked on the communication team for Vice President Biden's team for the Inauguration. She has advised Fortune 50 companies and start-ups on crisis, corporate affairs and strategic media campaigns while at Edelman in Washington, D.C. and NY offices.
More recently, she was the Head of Marketing & Growth of an acquired fintech start-up.
She's now a founder of Peer, a platform closing the gender/diversity gap in media coverage.
NewCampus helps you stay relevant and curious in our ever-changing world with small group discussion-led classes, workshops and unique offline community events, all under one membership curated just for you.
You can sign up for a NewCampus membership here. Upon successful checkout, you can start booking our classes to your heart's content.
A NewCampus membership will give you:
Sound like your cup of tea? Get started today and make learning part of your life.
In Singapore, our campus is located at various coworking spaces.
If you’re interested in learning about our Dubai campus or upcoming campuses, let us know here.
When your membership starts, you will get access to a membership account where you’ll be able to browse and book classes.
In Singapore, a NewCampus membership will be:
- S$ 79 a month (up to 2 classes a month)
- S$ 129 a month (up to 4 classes a month)
- S$ 149 a month (unlimited classes)
You can cancel your membership at any time, no strings attached. If you cancel your subscription, you will retain access to your membership benefits until the end of your current billing cycle. Let us know by sending an email to email@example.com or giving us a shout in the chatbox located in the bottom righthand corner of this page.
You are advised to give at least 2 weeks notice prior to your next billing date in order to not get charged for an extra month.
Only NewCampus members will receive access to our daily classes, workshops and exclusive in-person events. We’re adding new formats, offerings and products everyday. However, non-members are also encouraged to sign up to our newsletter! Occasionally we run community-wide events, so don’t miss out.