Demystify what behavioural insights are, what it means, and how companies are using it
Governments in Singapore and UK have used in their policies. A certain Donald Trump famously used it in his electoral strategy to influence votes in his favour. It's been controversial, one thing is for certain: Behavioural Insights is a powerful tool.
In this workshop, we demystify what behavioural insights is, behind all the hoo-ha. You will be introduced to the field of behavioural insights - what it is, what it encompasses, how companies (Uber, Facebook) and governments (UK, Singapore) have been using it.
1. What are behavioural insights and how can we apply them
2. A simple framework of commonly-used principles of behavioural insights
3. A systematic and structured method to identify target behaviours and change them
A concise workshop designed to up-skill you within a hour and a half. There will group exercises, feedback sessions and case studies carefully curated for the experience.
He is a freelancer that does innovation, behavioural science and strategic design consulting. His love of behavioural science and psychology started when he was a teenager, when he read a book called "Predictably Irrational" by Dan Ariely. It exposed him to the beautifully paradoxical creatures that we all are - rational and irrational, sometimes wickedly brilliant yet sometimes also amazingly absentminded.
NewCampus helps you stay relevant and curious in our ever-changing world with small group discussion-led classes, workshops and unique offline community events, all under one membership curated just for you.
Learn how to command a room with this workshop
Develop your critical thinking about the world
A peek into the fundamentals of a B2B sales and marketing funnel
How you can get your story told
Discover a new model for creativity
Learn about the impact of human connection on our brain
You can sign up for a NewCampus membership here. Upon successful checkout, you can start booking our classes to your heart's content.
A NewCampus membership will give you:
Sound like your cup of tea? Get started today and make learning part of your life.
In Singapore, our campus is located at various coworking spaces.
If you’re interested in learning about our Dubai campus or upcoming campuses, let us know here.
When your membership starts, you will get access to a membership account where you’ll be able to browse and book classes.
In Singapore, a NewCampus membership will be:
- S$ 79 a month (up to 2 classes a month)
- S$ 129 a month (up to 4 classes a month)
- S$ 149 a month (unlimited classes)
You can cancel your membership at any time, no strings attached. If you cancel your subscription, you will retain access to your membership benefits until the end of your current billing cycle. Let us know by sending an email to hey@newcampus.co or giving us a shout in the chatbox located in the bottom righthand corner of this page.
You are advised to give at least 2 weeks notice prior to your next billing date in order to not get charged for an extra month.
Only NewCampus members will receive access to our daily classes, workshops and exclusive in-person events. We’re adding new formats, offerings and products everyday. However, non-members are also encouraged to sign up to our newsletter! Occasionally we run community-wide events, so don’t miss out.
Let's stay in touch—subscribe to The New Issue for exclusive news about upcoming community events and other fun stuff going on.
