Samuel Salzer

Behavioural Strategist & Keynote Speaker


Samuel Salzer is a world-leading expert in creating habit-forming products and services. Previously a habit coach, he has through his work helped thousands of people around the world to become their best selves using insights from psychology and behavioral science research. At the forefront of the emerging field of Behavioral Design, Samuel is also a frequent keynote speaker and author of the book “Nudging in practice - Helping organizations make it easy to do the right thing”

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